New World Face Masks

Under The Artisanal Movement of New World Development (NWD), Love Without Borders is a Create Shared Value (CSV) global initiative formed to combat the COVID-19 outbreak. In response to a mask shortage in Hong Kong, NWD saw the need to support the community by producing and supplying ‘Made in Hong Kong’ face masks. Partnering with various NGOs across the city, masks are distributed to low-income families and disadvantaged groups. The ‘Masks To Go’ dispenser programme allows for easy and convenient collection with the use of a contactless smart redemption card.