Nosetta – Lake Como, Italy
Directives when creating the branding for Nosetta included words such as authenticity, sophistication, contemporary but timeless. This was achieved through the purposeful pairing of fonts to create a wordmark that would evoke the desired feelings set forth by the client. An authenticity stamp was created and used subtly throughout the branding to give a indication of a bona fide and artisanal product. The art direction for the photography was envisioned to contrast the bright, solid canvas materials set against natural environments.